By Seth KRAMPAH, Kumasi
Fidelity Bank Ghana Limited has organized a one-day training programme in Kumasi for selected senior journalists, aimed at deepening their understanding of the country’s banking sector. The initiative, themed “Enhancing Media Understanding of Ghana’s Banking Sector”, sought to equip editors with the requisite knowledge to report financial stories with accuracy and clarity.
The training programme was designed to provide participants with the basic rudiments of banking, enabling them to interpret annual financial reports and develop stories that adequately inform the public. By bridging the knowledge gap between the banking industry and the media, Fidelity Bank hopes to foster more credible and insightful financial journalism in Ghana.
Facilitating the session, Robert Dzato, Chief Executive Officer of the Chartered Institute of Bankers, Ghana, took participants through a comprehensive overview of basic banking operations. His presentation highlighted the importance of understanding banking principles as a foundation for accurate reporting on financial matters.
Mr. Dzato emphasized that journalists play a critical role in shaping public perception of the banking sector. He noted that accurate and fact-based reporting not only strengthens public confidence but also contributes to the stability and growth of the financial system.
Participants were advised to ensure that their reports are devoid of political bias and to always cross-check facts from credible sources. Mr. Dzato underscored the need for simplicity in financial reporting, stressing that stories should be presented in a manner that the average Ghanaian can easily understand.
The training also encouraged journalists to adopt ethical standards in their reportage, particularly when dealing with sensitive financial information. Fidelity Bank reiterated its commitment to supporting initiatives that promote transparency and accountability in the financial sector.
Several editors expressed appreciation for the programme, describing it as timely and relevant in an era where financial literacy among the public remains a pressing need. They pledged to apply the knowledge gained to improve the quality of financial stories published in their respective media outlets.
By investing in the capacity building of journalists, Fidelity Bank has demonstrated its resolve to strengthen collaboration between the banking industry and the media. The initiative is expected to enhance public trust in financial reporting and contribute to a more informed citizenry on matters relating to Ghana’s banking sector.
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