A fast rising British influencer and model has been reported missing after disappearing from a Moroccan holiday resort, with family expressing concern for her welfare.
Rachel Kerr, 31, was last heard from after checking out of an all-inclusive hotel in the coastal town of Agadir on Saturday. Relatives said her phone has since been switched off and there has been no contact since.
Her cousin said the family is “very concerned” and has appealed for information, with a missing person notice circulated in English, French and Arabic. Travel companions have claimed she had run out of money before she disappeared, though the circumstances remain unclear and under investigation.
Kerr, who has around 9,000 social media followers, regularly shared travel content online and was reportedly working towards launching a travel and modelling venture. Authorities and her family are continuing efforts to trace her whereabouts.
