By Belinda Nketia
The Ghana Broadcasting Corporation (GBC) has launched a consolidated policy book aimed at strengthening ethical governance, transparency, and institutional accountability within the state broadcaster. The event was held on July 29, 2025, at GBC’s headquarters in Accra as part of activities marking the Corporation’s 90th anniversary.
Speaking at the launch, the Chair of the Governance Committee of the GBC Board, Professor Kwaku Tano-Debrah, described the policy as a strategic tool to guide the daily conduct and operations of staff. “This is more than a book. It’s a compass to guide the future of GBC,” he said.
The newly launched document brings together 33 policies covering areas such as training, editorial ethics, staff welfare, sexual harassment, and operational standards. According to GBC Director-General Professor Amin Alhassan, the policy book seeks to realign the broadcaster with public sector best practices and position it as a credible and responsive national institution.
Prof. Tano-Debrah urged staff not to see the document as a box-ticking exercise but as a living guide to professionalism and responsible public service broadcasting. “Let it shape how meetings are conducted, how resources are used, and how content is developed,” he noted.
The policy framework has been years in the making. Prof. Tano-Debrah likened the process to the aging of fine wine, saying the document’s long gestation period reflected its depth and importance. “It has matured over time. Now, it’s ready to guide decisions, actions, and aspirations across GBC,” he said.
Beyond administrative tidiness, he added that policy clarity is a governance imperative that improves internal controls, strengthens accountability, and ensures GBC remains resilient in a fast-evolving media landscape. “Governance is not just about structures but people. Staff must live the values of integrity, diligence, and teamwork,” he said.
The event was attended by board members, top management, invited guests, and members of the media. GBC’s Director of Human Resources also gave a breakdown of the policy document, which includes frameworks for performance evaluation, professional conduct, and inclusivity.
Prof. Tano-Debrah concluded by encouraging staff to read and apply the policies actively. “GBC has played a vital role in Ghana’s democratic journey for 90 years. This policy will help it remain trusted, independent, and effective in the years ahead.”
